5-HOUR ENERGY
When 5-hour Energy introduced its new flavors, they essentially needed a new brand identity. We rolled out national campaigns that reversed a years-long sales decline and took the brand to new heights.
5-HOUR ENERGY
When 5-hour Energy introduced its new flavors, they essentially needed a new brand identity. They invented an entire category--but the 5-hour brand had become stale and was associated with lackluster creative. We overhauled the entire brand and messaging, and introduced a new and dynamic 5-hour Energy to the consumer. The result? We reversed a years-long sales decline and propelled 5-hour Energy to new heights.
Content
CUSTOM CAMPAIGN STRATEGY CREATIVE DEVELOPMENT NATIONAL BROADCAST CAMPAIGNS CONCEPT TO ON-AIR DELIVERY DIGITAL ROLLOUT + IMPLEMENTATION SALES + MARKETING INTEGRATION
